Some months ago we were enlisted by local PR and Communications agency Black Vanilla to create a sleek new brand identity. The new branding, which has been applied to the office signage, stationery items and digital assets was launched very recently. We believe the new branding is striking, modern and playful. The new logo allows for a great deal of flexibility and being able to use the apostrophe and the ‘bv’ marks in addition to the main logo gives even more depth and confidence to the brand. Updating rather than radically changing the brand colours helps to give continuity to the agency’s 11-year history in the local industry. "Our new brand reflects our sophisticated, intelligent services and our 'future-facing’ approach”, says Nichole Culverwell, Black Vanilla’s Director.